Persona has been a client of Umbrella Tree's since its inception, and has used many of our services. However, our web design service forms the core of our work these days, with specialist web system building and maintenance at the forefront.
The concept for the customer-facing website was simple. Research had told us that in this particular sector, those looking for a coaching & consultancy company weren't likely to make their decision to contact based on paragraph after paragraph of text. Rather, a direct impact was more likely to catch the eye, and from there, finer details would be ascertained from an initial phone call.
Each of the website's sections therefore have been designed as simple standalone adverts, with a sub-concept and impacting image. The entire website does however remain consistent in its approach, and therefore is easily recognisable as Persona.
Persona's website can be found here.
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